RENEE LEDBETTER, REALTOR® - HOW I SELL HOMES OTHERS FAILED TO SELL

• Hilltop views are an excellent defining feature. As in an earlier example, a high vantage point offers a view of the surrounding area. • Maybe your home looks out onto an open field, frequented by wildlife. Many people would like that view. • Your house might even have an unobstructed view of the sunset. That would interest potential buyers. • Patios are another great feature. Maybe the rest of your neighbors don’t have patios, or their patios are smaller. Or perhaps you have an outdoor kitchen and fireplace. Vital features can help you sell your home. • Location is something else that can set your property apart from others (not your addressed location, but rather, your location compared to the surrounding homes, such as on a cul-de-sac). Here is what we mean by location. A buyer once paid extra for a townhouse, simply because of its location within the complex. Most of the surrounding homes had no yards. However, a few shared a large half-acre “yard area.” One of the owners whose townhouse backed up to this yard area was able to sell his townhouse for a higher price. It set his property apart from others on the market. His home had a characteristic—the yard—shared by fewer than 10 percent of the others. He had the only available listing offering that feature. With this easy point of difference, the house sold for a higher price. Another townhouse seller in the same complex found a different unique feature. He didn’t have a yard, but he was still able to use his location to his advantage.

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