Kim Elizabeth, Realtor® - THE FOR SALE BY OWNER GUIDE

The agent gulped, nodded politely, and thought, Sure, buddy. Let’s see how long this stays on the market before it starts growing cobwebs.

So what was this outrageous “secret strategy”? Drumroll please...

Staging.

Yep. That’s it. Staging. The guy wanted to zhuzh up the condo to look like it belonged in an Architectural Digest spread. The agent went along with it, partly because he was curious and partly because commissions pay bills. They listed the place, fluffed the pillows, added a few fresh flowers, dimmed the lights just right... and waited.

And waited.

And... waited.

People came. They toured. They nodded politely and left faster than you can say, “Too expensive.” Other agents scoffed. They pointed out the better deals around the corner. Some even whispered, “This is nuts,” while adjusting their blazer buttons.

But then it happened.

Four months later, a buyer walked in and instantly fell in love. It was like a scene out of a rom-com again—eyes locked, violins played, a single tear of joy was shed. He made an offer before finishing the tour. $549,000. $549,000. Full price. No haggling. No drama. The agent nearly fainted. He called the seller in shock. The deal went through without a hitch, and the seller waltzed away with a $110,000 higher sale than the last similar unit. That’s more than just pocket change—that’s a new car, a vacation, and a year’s

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