Table Of Contents
1.
Preparing Your Home to Sell
1
2.
Setting the Right Price
5
3.
Marketing That Sells
8
4.
Staging for Success
12
5.
Curb Appeal That Captivates
16
6.
The Psychology of Buyer Behavior
20
7.
The 80/20 Rule of Home Selling
24
8.
Marketing That Makes Buyers Stop and Look 28
9.
Offers & Agreements: Power Negotiation
31
10. The Inspection & Closing Advantage
35
11. Offer to Closing — Keeping Momentum Strong 39
12. Avoiding Common Seller Mistakes
43
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