Daniel Gross - SELLING SECRETS YOU CAN'T AFFORD TO MISS

attorneys, and buyers. For sellers, trying to anticipate and coordinate every step can feel overwhelming. That’s where a professional agent adds value. A qualified agent: • Understands your local market. They know the history of sale prices, current trends, and how your home compares with others. • Prices your home strategically. Their commission depends on the sale price, so it’s in their best interest to price your home right from the start. • Has resources you don’t. From contractor referrals to access to professional photographers, inspectors, and stagers, agents bring a network that speeds up the process. • Brings negotiating power. Selling your own home means you’re emotionally involved. An agent negotiates with calm, objectivity, and experience — ensuring you don’t leave money on the table. • Saves you time and stress. Scheduling showings, fielding calls, qualifying buyers, and handling paperwork all take hours. Agents manage these tasks so you can focus on your life. Traits to Look For in an Agent Not all agents are created equal. Look for someone who is: • Current – up to date on housing trends and the local market. • Connected – with a strong network of service providers and other agents. • Knowledgeable – able to distinguish your home’s strengths and market them effectively. • Organized – detail-oriented, communicative, and efficient.

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