best price for your home is...priceless. You need an agent who will negotiate based on real data and not perceived worth. When negotiating, it’s important for you and your agent to be experts on the listing but also to be knowledgeable about the buyer and their level of motivation. You have to trust your agent to keep your level of motivation to himself but know that agents are human, and they do share a level of camaraderie and may share information in conversation that would be best kept under wraps. Be open and honest with your agent, and have this important discussion so you can trust that he or she will always represent your best interests and keep your information confidential. As a seller, using the CMA to negotiate a price is a sound practice. A CMA is not an opinion or an emotionally based guess. The figure is based upon fact. Your price must be justifiable, and your agent should be competent in performing the CMA. Buyers’ agents will attempt to sway the seller’s agent, if the seller’s agent is not knowledgeable enough.
DON’T LET A BUYER LOWBALL YOUR PRICE
Home buyers look for deals. Think how quickly you would jump at a home selling “below market value” and “in perfect condition” that meets your every need. That situation rarely happens, but that does not mean buyers won’t make lowball offers. Knowing the true value of your home and local market conditions will empower you to know what price the market will bring. Keep your focus and negotiate accordingly.
DO BE QUIET AND LIS T AND LISTEN
Whether you are approached by the buyer or the buyer’s agent, remaining quiet is one of the best ways to negotiate the sale. Developing a feel-good, friendly relationship with either the buyer or his agent might can interfere with your focused efforts
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