CHAPTER 2 The Most Common Mistakes People Make When Selling FSBO So, why do people want to sell their homes without relying on the help and support of professional real estate agents? It keeps coming up time and time again: to save money. Depending on the service used, the commission fee for a real estate agent’s services generally ranges from 4% to 6% of the total property sale amount. To avoid this, some people try to sell their property on their own, hoping it will allow them to save some money. Unfortunately, they forget that agents are trained to do this for a living and know all the unique tricks and skills to do it right. It is their job, and at the end of the day, you’d be hard-pressed to find an amateur—no matter how enthusiastic—who can be relied upon to outdo a trained, experienced professional. The untrained owner risks stumbling along the way to a sale due to a host of unclear, seemingly minor bureaucratic tangles and marketing difficulties. Fees and fines are obvious drains on profitability, but just as costly are delays, postponements, and missteps when courting buyers and negotiating with—in all likelihood—someone who is, in fact, a real estate agent. This disadvantages the owner, preventing him from making the property sale efficient, smooth, and, most importantly, lucrative. Look at the most common things people overlook when spurning professional real estate agents and their extensive experience.
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