JOSEPH SCROFANI JD - THE FOR SALE BY OWNER GUIDE

46% said potential buyers are willing to walk through a house showcased online. 45% said decorating a home to the tastes of its potential buyers positively boosts the home’s property value. Interestingly, only a tiny portion (10%) of agents believe that decorating a home contrary to the taste of a buyer affects its value negatively; that is to say, they’ll probably like the house more if your decor matches their preferences, but it may not be such a big deal if they think your decor is terrible. On the seller’s side of things, most agents use staging as a means in one circumstance or another: 34% use staging on every home, while 13% stage a home only when it is hard to sell, and another 4% will stage only homes that are highly priced. Overall, more than half of all real estate agents indicated that staging a house was worth the time in at least some cases. The average cost of adequately staging a house is six hundred and seventy-five dollars ($675). 62% of agents representing sellers say that home staging services are offered to sellers, while 39% say a home is listed only after a seller pays.

CLEANING AND ORGANIZING

Staging can significantly increase a home's perceived value, which generates more money for the seller. Staging may include keeping the home clean, de-cluttering, and making the home brighter and more beautiful. Below are some basic steps to take when cleaning and organizing a home for staging:

The entire house should be studied and straightened.

Sellers should try to erase their assumptions about the house—they need to look at it as if they have never seen it before. Then, with that mindset, they are advised to go through all the building rooms to ensure everything is in its proper place and to note what needs to be moved, repositioned, or removed. 29

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