Understanding the Emotional Side of Selling A home holds memories, milestones, and meaning—especially if it’s been in the family for years. But those emotions can cloud sound decision-making. Sellers often overvalue, underprepare, or misjudge the market. This guide will help you remove emotional roadblocks and treat your sale as a well-informed business decision. You'll learn how to maximize your home's appeal, understand buyer psychology, and create a sales presentation that drives top-dollar offers. Why Probate Home Sales Need a Specialist Selling a home during probate isn't just about contracts and showings—it’s about managing legal timelines, family dynamics, and emotional stress. As a C.P.R.E.S., I bring specialized knowledge and empathy to the table, helping families complete sales without court delays or extra costs. Whether you're working with an attorney, navigating probate court, or handling the estate from out of state, this book walks you through each step of the process. Here’s What You’ll Learn in This Book • How to accurately price your home using data and market insights • The #1 home-selling strategy I use to generate multiple offers • The most cost-effective upgrades to boost your return on investment • Why professional photography and staging are no longer optional • How to avoid the biggest pricing and marketing mistakes sellers make • Proven negotiation techniques to keep more equity in your pocket • Why the 80/20 r 80/20 rule applies to your real estate sale • The full advantage of working with a Certified Probate Real Estate Specialist 3
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