Kim Elizabeth - HOW I SELL HOMES OTHERS FAILED TO SELL

This is how you leave money on the table while patting yourself on the back. Instead, let them do more of the climbing. You nudge. They leap. Start small. Counter at $297K. See what happens. Keep control of the rhythm and let them chase you . Mistake #3: Talking Too Much (a.k.a. Verbal Self-Sabotage) Buyers don’t need to know: • You’re moving for a job you secretly hate • The house has to sell or you’ll face foreclosure • You just bought a llama farm in Colorado and need to leave yesterday Keep your lips sealed and your story vague. When they ask, “Why are you moving?” simply say: “Just time for a new adventure.” Leave it at that. Mystery is sexy. Desperation is not. Mistake #4: Making the First Move (aka Pricing Chicken) When a buyer says, “What’s your bottom line?”—don’t answer. You already made the first move. You listed the price. Now wait for them to make the next one. Because if you blurt out, “We could probably take $275K,” and they were going to offer $285K… well, congrats. You just negotiated against yourself. Tip: Ask them what they like about your house. The more they talk, the more info you gain. Mistake #5: Letting Your Ego Run the Show Don’t tank a deal just because the buyer rubbed you the wrong way. Yes, they lowballed you. Yes, they asked if your carpet is “original” (translation: ancient). But that doesn’t mean they won’t pay your price after a few rounds of back-and-forth. Your goal is not to win an argument. It’s to win the sale. Remember: Top dollar is better than top drama. Mistake #6: Rushing the Counteroffer The buyer wants an answer immediately. Which means they probably really want the house. Which means…

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