Danger Zone #2: Pricing Too High Your home might be worth it in your heart, but if a nearly identical house next door is listed $25K lower, you’re in trouble. Your place gets passed over while other homes fly off the shelf. Your lawn signs grow roots. Your neighbors start whispering. Your agent stops making eye contact. How to Price Like a Pro 1. Hire an Appraiser (If You’re Feeling Fancy):Get a professional valuation. Costs a few hundred bucks. Could save you thousands. 2. Let Me Help (For Free!):I can create a Comparative Market Analysis (CMA). It’s like an appraisal, minus the invoice. 3. DIY Reconnaissance:Stalk other listings online like it’s your ex’s new relationship. Use sites like Zillow, Realtor.com, and Redfin. Look for:
• Similar square footage • Same neighborhood • Similar age and upgrades • No haunted basements (ideally)
4. Skip These Bad Comparables: • Bank-owned/REOs – Always discounted • Short sales – Endless drama, fewer buyers
• Ugly homes – Buyer emotions = profit. If your home looks like HGTV, don’t compare it to one that looks like a zombie apocalypse backdrop Are You in a Buyer’s or Seller’s Market? • Seller’s Market: Homes are vanishing like cookies in a breakroom. Price confidently. • Buyer’s Market: Listings linger like awkward party guests. Be competitive (and maybe offer snacks). Timing Is Everything (Even If You’re Impatient) The longer your house sits on the market, the more people wonder, “What’s wrong with it?” Fun fact: The first offer is usually the best one. Why? Early
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